The website of Irish property development company Ballymore has been named “World’s Best Property Website” at the prestigious International Property Awards in London.
The company, headed up by Sean Mulryan, fought off competition from property development companies from around the world, including BPM in Australia and Swiss Property in Europe.
The property developer launched its new online portal earlier in the year following a full re-brand. Unlike many property companies who treat their websites as shop fronts, Ballymore committed to creating interesting and engaging content.
Among the contributors to the website are some of the big names in the industry, including critic Jonathan Glancey and architect Kent Jackson of SOM. To ensure the quality of the website Ballymore have hired an experienced editor in content director Amanda Baillieu, who spent 8 years as Editor in Chief of Building Design.
Head of communications at Ballymore Hayleigh O’Farrell said that the company was delighted with the award, which she said was a testament to the hard work that has gone into creating it.
“Our new site was always intended to be more than just a showcase. We wanted to create something packed with inspiring stories and interviews that give our visitors a greater insight into design, arts and architecture”, she said.
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The judging panel for the awards was drawn from some of the biggest names in the industry, including Lord Caithness who currently sits on the UK Government’s Communications committee.
Ballymore Chairman and Chief Executive, Sean Mulryan said that he was delighted with the award, in what he said had been a pivotal year for the company.
“Our new website reflects this evolved company ethos. We believe our new brand and website truly encapsulates the company’s core values of art, culture and design, we are thrilled that our success has been recognised with this award win”, he said.
Ballymore has completed more than 2,000 homes in London during 2016, has a further 7,000 more homes under construction, and has significant tranches of development planned for 2017.